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Rob at Folyo.me

Jarrod Drysdale recently quit content marketing fight club.

It makes me wonder how much of our business is truly necessary and how much of it is only necessary because we’ve told ourselves it is, over and over?

What aspect of your business would you be most anxious about getting rid of?

Read more…
How to Hire a Website Designer without Getting Burned (Part 1)

How to Hire a Website Designer without Getting Burned (Part 1)

I’ve never hired a web designer except for very small projects.
Go to the profile of Rob at Folyo.me
Rob at Folyo.me

Convertkit stays

Every now and then a business story hits that sends entrepreneur Slack groups into a frenzy. The most recent example?
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
The biggest problem Nathan Kontny faced as CEO of Highrise

The biggest problem Nathan Kontny faced as CEO of Highrise

The is a small clip from my podcast posted on May 24. Note: Nate Kontny is now the CTO of Rockstar Coders.
Go to the profile of Rob at Folyo.me
Rob at Folyo.me

My interview with Nate Kontny

I spoke to the former CEO at Highrise to talk about his time working on the product, JTBD, and what’s next. 60 minutes.
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Moving into Highrise

Moving into Highrise

Email marketing is what I’ve built my business on. But the more I use email marketing apps, the more I realize it’s no longer the only way…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
In-N-Out’s menu

In-N-Out’s menu

What do you notice about In-N-Out’s menu? How does it compare to other fast-food places like: Taco Bell’s, Mcdonald’s, Carl’s Jr., Jack… or…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Design your words

Design your words

On Friday my wife and I met with our doula for the first time. (We are expecting our first child in June!)
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
More content?

More content?

If you asked me a few days ago whether I needed to UP my marketing volume in 2018 I would have said “most definitely.” Upon review, and…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
What can you do today?

What can you do today?

This is a daily update on the progress I make in my business.
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Head down

Head down

This has been the longest between updates since starting the 6 week challenge. Not coincidentally, It’s also been the most I’ve worked in a…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Scratching your own niche

Scratching your own niche

How much exploring should you do when you have a new idea? One of my favorite books, Rework, proposes jumping in:
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Building a landing page first

Building a landing page first

Today I’ve been pretty heads down on a new app idea. I decided to take Justin Jackson’s advice on it and create a landing page first. It’s…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Ending 2017, building for 2018

Ending 2017, building for 2018

Today is officially the end of my 4th week. In these 4 weeks, I’ve worked 93 hours. That’s not counting time when I’m at my computer…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Is Podia the right tool for me?

Is Podia the right tool for me?

Quick recap on this project: Everyday I’m detailing what I work on for a full 6 weeks. Each day I reflect on the work I did, what I’d like…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Did you work on something today that will matter next year?

Did you work on something today that will matter next year?

Today I found Found another 13 great high-quality design and development projects for customers of my lead service:
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Products and Daring Greatly

Products and Daring Greatly

Here’s a rundown of what I did today:
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Cutting scope

Cutting scope

This morning I was starting to burn out. I didn’t want to work on the Epic article landing page so instead I spent some time doing banking…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Epic Tutorials for Boostrappers of 2017 — almost done, submit your favorite

Epic Tutorials for Boostrappers of 2017 — almost done, submit your favorite

The last couple of days have centered around my Epic Tutorials of 2017 landing page. I’ve taken the site from a pretty bare-bones concept…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Honestly, how much do you work?

Honestly, how much do you work?

Research suggests that in an eight-hour day, the average worker is only productive for two hours and 53 minutes. — INC
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Shipping

Shipping

If you want to feel good, brainstorm it.
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Getting into a work groove

Getting into a work groove

I started tracking my time in my own spreadsheet. Here’s what yesterday looked like:
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Being the best version of yourself

Being the best version of yourself

The stoic journaling concept is: you reflect on the day just passed and you prepare for the day ahead. — Ryan Holiday
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
There’s no goal

There’s no goal

I’m almost done pruning my writing. The point of it was to let go. My old writing has been weighing me down and getting rid of it feels…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
Going back and organizing old writing

Going back and organizing old writing

Last year I put all my writing into one big Scrivener file. It had every article I’ve written, every letter I’ve sent to my email list, and…
Go to the profile of Rob at Folyo.me
Rob at Folyo.me
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